Week 3.2

Week 3.2

17^th March

By this studio I had started to have a good look at example brochures/ booklets and how the type, paragraphs, hierarchy of information were placed to help make the composition and page layout effective and easily read by the viewer. I also looked at how the type, colour, movement, scale, image treatment and orientation made me feel when I was looking through different page layouts, to help see what I would want to portray in my brochure. After finding inspiration I started to work with the text we had been given in indesign. It was really hard to find a way to layout the activity text that would be easy for the viewer to read and follow. As my collages are clustered and there is a lot of white space and breathing space on my spreads, I wanted my text to reflect this and I found this challenging.

I kept working on my indesign spreads and had great feedback about how I could fit all the information onto a two-page spread. I started to look at the text size first, I brought this down a considerable amount which really helped with keeping my spreads open and help reflect my style through out all my spreads. I also considered line length, I had a three module grid so I liked the use of putting my information into columns to help break it up – though I had to be careful not to make it to short. I have also decided to work more with lines to create hierarchy rather than bold or bigger text as this tended to take up to much room on my spreads.